What’s your communication footprint?
- Businesses in North America spend $65+ billion per year on print media advertising.
- The average office worker generates 2 pounds of paper waste per day.
- Paper and printing represent 15 to 30 percent of every corporate dollar spent.
- Websites, email blasts, direct mail and events add even more.
Attend The Green Media Show and Conference and avoid:
|1.||Loss of a major bid with green requirements.|
|2.||Finding your brand damaged by people or the press calling your bluff on your stated sustainable practices.|
|3.||The damage to your image when asked for your Sustainability Statement and you don’t have one.|
|4.||The repercussions when a shareholder asks your CEO hard questions about the sustainability of your media choices and knowing he hasn’t a clue because you haven’t given him answers yet. Or her.|
|5.||Printing your Sustainability Report in a totally non-sustainable way and posting the pdf on a website powered by coal-burning generators. Way to go.|
Are You a...
...then you need to be at the Boston Marriott Copley Place, October 1 and 2.
The Green Media Show & ConferenceThe intelligent way to get your team up-to-speed, exposed, excited, and knowledgeable about what they can do to make your media, advertising, and marketing choices more green, more sustainable, more responsible, and yes, make the company more profitable.
Helge: Have to check this one out. Learned about this through Twitter.